Technology freaks people out sometimes. I have a comfort level with certain parts of technology but other parts make the hair on the back of my neck stand up. Give me about any office software and I’m comfortable that I can resolve most issues. Give it to my mother and she’ll probably ask if she can just write it out rather than figure out what’s wrong.
I had an experience with a local business that reminded me of that. Several of us at my employer signed up for a ‘Biggest Loser’ contest at the start of the year so I’ve been eating better and exercising at home over the last seven weeks (it’s going well! Thanks for asking…). When we received a coupon for a local gym that’s pretty close to my house, I figured I’d use the free week before the last week of the contest and get a little more work in besides the recumbent bike, treadmill and smattering of dumbbells in our basement.
My wife and I stopped by on Sunday and were met by a young man who was about as far from welcoming as you could get. I’m guessing he’s worked there for a while and is tired of the whole ‘helping’ the first of the year crowd. For my wife and I though, we haven’t really been to a gym since we first met. Ironic, isn’t it?
We were ‘new users’ or ‘potential customers’ asking to be sold. He said he could give us a tour and took exactly three steps and started pointing around the pretty large space and offered minimal descriptions. He didn’t ask what we thought of it. He didn’t ask what our goals were or if we knew anyone.
As a business owner, we have to ask ourselves after every call or meeting with a potential customer:
- Did I answer every question that they had?
- Did I listen to what they were saying and try to relate to where they are with our product or service?
- Did the potential customer leave this discussion excited about the product or service I offer or did they decide that they would have had more help calling a wrong number in a neighboring state?
Will I go back? I’m not sure beyond this week. Will your potential customers call back? Make sure to give them a reason.
We had waited for about two years to get u-Verse from AT&T from the time I first saw it until we received the flyer saying that we were now eligible. I had gone online no less than 10 times on the AT&T website asking for it in our neighborhood.
We’re sitting in front of our HDTV watching “Despicable Me” by a WIFI connection through our LG Blu-Ray player on VUDU (I’m still amazed by technology). Love the show – not just because the three girls remind me of ours but because it has a great lesson and is pretty funny! Gru tries to live his life without relationships until the three little girls show up. In this age of spending time on Facebook and watching other people on YouTube, here’s the big lesson. Relationships matter!

I’m a director of IT in a branch of a wholesaler of beverage products. I’m not a programmer, we don’t control our ERP (main invoicing, product and warehouse system) nor our network. However, I have some familiarity with using computers and cell phones to make our sales force and management as efficient as possible. I’ve help create an intranet portal using Lotus Notes, I’ve designed and maintained websites, I’ve assisted with project management tasks. So can someone please explain to me why it’s so hard to decide for myself what to do right now when it comes to buying a ‘computer’? I’m supposed to be the “techie”!